FORUM 13: Public Relations Podcasts

This week, we looked at Podcasts as PR by 1) defining "public relations," 2) looking at PR history and, 3) did some case studies on three (3) different examples of podcasting being used as PR.

For the forum, conduct your own research and identify either an entire show or a specific episode that you argue fits PRSA's definition of PR:

“Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”

Your response should specifically address how the show or episode:
Demonstrates strategic communication initiated by the sponsoring organization
Builds mutually beneficial relationships between the sponsoring organization and their audience(s)
Encourages interactions between the sponsoring organization and their public(s)

To receive full credit you should make a meaningful comment on at least two (2) of your classmates' posts. A meaningful comment is defined as 2-3 sentences that demonstrate clearly you have 1) read their original post in its entirety, and 2) you are responding to their thoughts and ideas in a clear and respectful way.


PODCAST FEEDBACK

Feedback assignments offer opportunities to give constructive feedback to your peers.

Learning to give and receive feedback and constructive criticism is a vital skill in today’s world. To practice that skill, and to improve the overall quality of our work, this assignment requires you to provide substantive feedback on five (5) of your classmates’ submissions.

You will need to post substantive feedback on five (5) your classmates' submissions by the deadline to receive full credit for this assignment. Substantive feedback is defined by crafting a post that is: 1) two (2) to three (3) sentences in length, 2) identifies at least one (1) thing about the submission that you thought was done well, and 3) identifies at least one (1) thing about the submission that could be improved. This assignment will be submitted in Desire2Learn (D2L) in a format similar to the weekly Discussion Forums. If a submission already has five (5) feedback responses please choose a different submission to comment on.
